Concept
The concept behind the project is the fusion of two worlds: the global electronic music scene and the Brazilian cultural roots the artist proudly carries. The new identity was designed to reflect Bronka’s expressive and playful energy, introducing visual elements that amplify his charisma and on-stage presence. “Bronka means trouble” acts as a bold statement of his personality and connection with the audience.
Development
Bronka’s visual identity was designed to translate movement, rhythm, and attitude. The visual system explores compositions that echo the language of electronic music, anchored by a strong, adaptable symbol. The typography and color palette were crafted to perform across digital and physical formats — from tour lineups and social media to promotional materials — ensuring visual consistency and bold presence.
